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Microsoft Gaming reverts to Xbox branding as part of new mission statement

April 24, 2026

Microsoft Gaming reverts to Xbox branding as part of new mission statement

Microsoft Gaming is reverting to Xbox under its new leadership, it has announced, as part of a sweeping new mission statement shared with staff.

By Sophie McEvoyXbox Game StudiosMicrosoftrebrandingXbox

Microsoft Gaming is reverting to Xbox under its new leadership, it has announced, as part of a sweeping new mission statement shared with staff. Read more

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